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Direct Marketing Manager

Company: VirtualVocations
Location: Fullerton
Posted on: November 8, 2024

Job Description:

A company is looking for a Marketing Manager (Direct Marketing) to lead direct mail and digital campaigns for loan origination growth.



Key Responsibilities

Develop and execute prescreen direct mail and digital campaigns
Analyze campaign results and optimize performance through data-driven insights
Ensure compliance with legal and quality requirements throughout the campaign lifecycle



Required Qualifications

5+ years of experience in prescreen or direct mail marketing in consumer lending
Experience managing mail and marketing vendors
Strong analytical mindset with a focus on data-driven decision making
Proficient in marketing automation tools and CRM systems
Understanding of credit data elements and prescreen processes

Keywords: VirtualVocations, Lancaster , Direct Marketing Manager, Executive , Fullerton, California

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