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Senior Global Campaign Manager

Company: VirtualVocations
Location: Bakersfield
Posted on: November 8, 2024

Job Description:

A company is looking for a Senior Global Campaign Marketing Manager to lead global marketing campaigns.



Key Responsibilities

Develop global campaign strategies, including personas and buyer's journey mapping
Execute personalized Account-Based Marketing (ABM) programs to drive engagement and pipeline growth
Oversee integrated campaign planning and cross-functional execution in collaboration with various teams


Required Qualifications

5-7 years of experience in B2B marketing for Technology, SaaS, or Infrastructure companies
Proven experience in developing global campaign strategies and custom ABM programs
Expertise in managing persona-based campaigns and buyer's journeys
Hands-on experience with marketing automation platforms and analytics tools
Data-driven mindset focused on optimizing campaigns based on performance metrics

Keywords: VirtualVocations, Lancaster , Senior Global Campaign Manager, Executive , Bakersfield, California

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