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VP of E-Commerce CRM Licensing

Company: VirtualVocations
Location: Huntington Beach
Posted on: November 10, 2024

Job Description:

A company is looking for a VP of E-Commerce, CRM & Licensing to lead their e-commerce, customer relationship management, and licensing efforts.



Key Responsibilities

Develop and execute e-commerce strategies to drive growth, retention, and profitability
Oversee CRM initiatives to enhance customer experience and optimize the customer journey
Manage licensing relationships and P&L for licensed fragrance products, identifying new opportunities for revenue growth


Required Qualifications

Bachelor's degree in Business, Marketing, Computer Science, Engineering, or a related field
15+ years of experience in e-commerce and/or CRM, with at least 5 years in a leadership role
Proven track record with licensing business models is a strong plus
Expertise with CRM tools and e-commerce platforms
Experience in scaling e-commerce and/or subscription DTC businesses

Keywords: VirtualVocations, Lancaster , VP of E-Commerce CRM Licensing, Executive , Huntington Beach, California

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